Merrell Hiking Club presents.

Merrell was established in 1981 when two executives for the Rossignol ski company, Clark Matis and John Schweizer, decided to launch a new maker of hiking boots. Today, Merrell is focused on merging performance, styling, and comfort to empower all people to confidently explore the outdoors.

In the summer of 2024, we worked with Merrell to highlighting some of the inspiring women using the brand to build a space for themselves in the outdoors.

Client: Merrell

Agency: Female Narratives:

Producer: Tijana Tamburic

DoP: James B. Street